The summit, which brings together the best strategic and creative minds in the multicultural marketing industry, will focus on the theme Culture-Driven Marketing with thought-provoking content to arm a new generation of culture creators with proven strategies to make an impact in today’s complex marketplace. “Culture is the very heart of the American mainstream, with 2020 marking the first year when the under 17 generation is minority majority; therefore culture is the main currency to connect with today’s multicultural America,” said Ciro Sarmiento, recent chair of Círculo Creativo and chief creative officer of Dieste, who co-chairs the CMC conference committee along with current CMC Chair Isaac Mizrahi. “We look forward to bringing together creative icons and experts on cultural shifts, who can help marketers navigate what’s next and help brands stay ahead.”
The CMC Annual Summit features high-caliber content thoughtfully curated by experts rather than sponsorships, breakthrough data and business-building best practices, and networking opportunities with the biggest players in the multicultural marketing industry. With early-bird rates available through April 19, the registration fee is all-inclusive with sessions, awards gala, meals and cocktail hours covered.
Don’t miss the ultimate top-level, idea-driven multicultural conference, where brands, agencies, media companies and content creators have their voice and share the stage: register here!
For more information, visit culturemarketingcouncil.org and follow the CMC on Facebook and Twitter at @cmchispanic using the conference hashtag #culturedriven.
Founded in 1996 as the Association of Hispanic Advertising Agencies, the Culture Marketing Council: The Voice of Hispanic Marketing is the national trade organization of all marketing, communications and media firms with trusted Hispanic expertise.
SOURCE Culture Marketing Council: The Voice of Hispanic Marketing